Skip to main content

📊 How to Use Account Analytics

Unlocking Account Analytics in OFM Pro

Updated over 5 months ago

Summary

The Account Analytics page gives you a powerful, visual overview of how each of your social media accounts is performing. From real-time stats to historical trends and top-performing content, this is your hub for tracking growth and making data-driven decisions.


📌 How to Access Account Analytics

  • Navigate to the Accounts page

  • Click “View Analytics” next to the account you'd like to review


🔍 What You'll See

1. Profile Overview

  • Account username and link in bio

  • Quick summary of:

    • Followers

    • Following

    • Posts

  • Metrics update based on the selected timeframe at the top

2. Charts View

  • Interactive graphs showing:

    • Views

    • Likes

    • Comments

    • Follower growth over time

  • Use this to spot growth trends and engagement patterns

3. History Tab

  • Daily logs of key data and changes on the account

  • Helps you correlate changes in content or strategy with performance

4. Top Videos

  • See the highest performing content on the account:

    • Post date

    • View counts

    • Likes

    • Comments

  • Use this view to understand what kind of content is resonating most with your audience


✅ Why Use Account Analytics?

  • Track real-time and historical performance

  • Spot viral trends and successful strategies

  • Use data to optimize your future content and account management

  • Great for reporting and team insights


If you need any support, simply click the icon at the bottom right of your screen to chat with our AI help agent, Fin.

Did this answer your question?