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📊 How to Set Up Google Analytics on OFM Pro

Want to know who’s visiting your landing page and how they’re interacting with it?

Updated over 5 months ago

🔍 Why Use Google Analytics?

Google Analytics helps you:

  • Track real-time and historical traffic

  • Understand where your audience comes from

  • Monitor link clicks and engagement

  • Identify what’s working (and what’s not)

🛠 Step-by-Step: Connect Google Analytics to OFMPro

Step 1 – Create a Google Analytics Account

  1. Visit Google Analytics and sign in with your Google account.

Don’t have one yet? Create a Google account first.

  1. Click “Start Measuring” to begin setup.

  2. Set Up Your Account: Name your analytics account (e.g., "MyBusiness Analytics").

  3. Create a Property:

    • Give your property a name

    • Select your local time zone and currency

    • Choose your business objectives (e.g., lead generation, engagement)

  4. Set Up a Data Stream:

    • Choose Web as your platform

    • Enter your website URL and name your stream

    • Click Create Stream

Step 2 – Find Your GA4 Measurement ID

Once your data stream is created, you’ll be shown a Measurement ID — it looks like this: G-XXXXXXXXXX.

This ID is all you need to connect GA4 to OFMPro.

Step 3 – Add Your Analytics ID to OFMPro

  1. Log into your OFMPro dashboard

  2. Edit your existing landing page or create a new one

  3. Navigate to Page Content > Advanced Settings

  4. Paste your GA4 Measurement ID into the Google Analytics field

Step 4 – Verify That Tracking Is Working

  1. Go back to your Google Analytics dashboard

  2. Under Data Streams, click on your stream name

  3. Use the built-in Tag Assistant tool to check if your code is active

  4. Alternatively, view the Real-Time Report to see live activity after opening your landing page

Optional – Use the GA4 Setup Assistant

For more advanced tracking:

  1. Go to the Admin section

  2. Open Setup Assistant

  3. Enable features like:

    • Google Signals (for cross-device tracking)

    • Audience creation

    • Key event setup

    • Consent preferences

Step 5 – Analyze Your Visitor Data

Your Google Analytics dashboard will begin collecting and displaying key metrics like:

  • Total visitors

  • Average session time

  • Bounce rate

  • Conversion paths

  • Audience demographics

📈 See Where Your Visitors Come From

To track traffic sources:

  1. In the left menu, go to Reports > Acquisition > User Acquisition

  2. Change the dropdown to show “First user source / medium”

  3. You’ll see whether traffic is from Instagram, TikTok, Threads, YouTube, etc.

✅ You’re All Set!

With Google Analytics connected, you now have visibility into how your landing page is performing. Make it a habit to check your reports and adjust your marketing strategy based on real data.

If you need any support, simply click the icon at the bottom right of your screen to chat with our AI help agent, Fin.

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